The Urchin™

 (Pre- Order) The Drag Tackle Co Urchin™ is a bait designed to trigger bites when other presentations fail. Featuring a dense body surrounded by hundreds of ultra-fine strands, the Urchin creates a lifelike profile that pulses, breathes, and reacts to the slightest movement. 

Whether you're targeting suspended fish with forward-facing sonar, working pressured bass around cover, or presenting a subtle meal in clear water, the Urchin delivers a natural appearance that fish simply can't ignore.

The unique hair-style design mimics a variety of forage species including bluegill, crawfish, baitfish, and aquatic insects, allowing anglers to fish it confidently in a wide range of conditions. Its versatility makes it deadly on jigheads, hover rigs, free rigs, drop shots, and other finesse presentations.

When the bite gets tough and fish have seen everything else, reach for the bait that stands apart.

Features

• 110mm overall length
• Ultra-fine strand construction for maximum movement
• Realistic breathing action at rest
• Ideal for forward-facing sonar fishing
• Effective on jigheads, hover rigs, free rigs, and drop shots
• Designed for pressured and finicky bass
• Available in multiple proven fish-catching colors

Subtle. Natural. Deadly.

The Drag Tackle Co Urchin™ is built for anglers who know that sometimes the smallest details make the biggest difference.